
{"id":4257,"date":"2022-07-08T08:50:10","date_gmt":"2022-07-08T08:50:10","guid":{"rendered":"https:\/\/loginextsolutions.com\/blog\/?p=4257"},"modified":"2025-10-15T12:33:56","modified_gmt":"2025-10-15T12:33:56","slug":"what-is-reverse-logistics-how-to-handle-returns-efficiently","status":"publish","type":"post","link":"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/","title":{"rendered":"What is Reverse Logistics? How to Optimize Reverse Logistics to Improve your Revenue?"},"content":{"rendered":"<h1><b>What is Reverse Logistics? How to optimize reverse logistics to improve your revenue?<\/b><\/h1>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">LogiNext\u2019s study reveals that the average manufacturer spends between <strong>5 and 20 percent<\/strong> of revenues on returns.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.simicart.com\/blog\/ecommerce-returns\/#:~:text=1.-,eCommerce%20return%20rate%20statistics,decided%20to%20return%20their%20order.\" target=\"_blank\" rel=\"noopener\">Return rates<\/a><\/span><span style=\"font-weight: 400;\"> were noted to be between <strong>8% to 88%<\/strong>, with maximum returns observed in the clothing segment.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\"><strong>76%<\/strong> of first-time customers that had a <\/span><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.simicart.com\/blog\/ecommerce-returns\/#:~:text=1.-,eCommerce%20return%20rate%20statistics,decided%20to%20return%20their%20order.\" target=\"_blank\" rel=\"noopener\">positive experience<\/a><\/span><span style=\"font-weight: 400;\"> on returns were likely to repeat their purchase from the same retailer.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\"><strong>62.58%<\/strong> of customers want the <\/span><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/f.hubspotusercontent10.net\/hubfs\/2182667\/The%20Returning%20Conundrum.pdf?utm_campaign=IMRG%20Report%20-%20July%202021&amp;utm_medium=email&amp;_hsmi=140696218&amp;_hsenc=p2ANqtz-8K4OK-9cu2w0SgS3F7Hxhq9BfXJAwV9iAP11ROVu-_9SJt3PfMrvfHiKB03e0g880hjiNyvU0JH2BwNbpUqlJFCq-f5w&amp;utm_content=140696218&amp;utm_source=hs_automation\" target=\"_blank\" rel=\"noopener\">return window<\/a><\/span><span style=\"font-weight: 400;\"> to be increased to 30-days instead of the traditional 14-days. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">The global reverse logistics market size was <\/span><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.grandviewresearch.com\/industry-analysis\/reverse-logistics-market-report#:~:text=The%20global%20reverse%20logistics%20market,12.4%25%20from%202022%20to%202028.\" target=\"_blank\" rel=\"noopener\">USD 840.7 billion in 2021<\/a><\/span><span style=\"font-weight: 400;\"> and it&#8217;s estimated a compound annual growth rate (CAGR) of <strong>12.4% from 2022 to 2028.<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>What is reverse logistics?<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Reverse logistics are the activities that occur once the orders have been delivered to the customer. It generally involves the customer returning the product to the distributor or the manufacturer, including faulty product, recycling, servicing, or refurbishment. The recent growth of eCommerce sales has further seen a rise in the returns, leading the logistics providers, distributors, and supply chain executives to think about handling reverse logistics properly. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-4289\" src=\"https:\/\/loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics-classification.png\" alt=\"Reverse Logistics Classification\" width=\"800\" height=\"600\" srcset=\"https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics-classification.png 800w, https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics-classification-768x576.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2 style=\"text-align: justify;\"><b>Most common problems for customers that lead to eCommerce returns in the US.<\/b><\/h2>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; Ordering the wrong item\/ Selection of the wrong size and color.<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; Faulty or damaged goods.<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; Delayed delivery\/ Failed delivery.<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; The item does not match the description.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-4288\" src=\"https:\/\/loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/return-logistics-return-rates.png\" alt=\"Return Logistics- Return Rates eCommerce\" width=\"800\" height=\"500\" srcset=\"https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/return-logistics-return-rates.png 800w, https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/return-logistics-return-rates-768x480.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Reasons for people to purchase products online worldwide:<\/b><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">As observed in the graph below, free delivery plays an important role followed by coupons and discounts, customer reviews, and easy returns.<\/span><\/p>\n<p style=\"text-align: center;\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-4260\" src=\"https:\/\/loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reasons-when-purchasing-orders-online.png\" alt=\"Reasons When Purchasing Orders Online\" width=\"800\" height=\"409\" srcset=\"https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reasons-when-purchasing-orders-online.png 800w, https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reasons-when-purchasing-orders-online-768x393.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<h2><b>Key elements for automating your reverse logistics.<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Any eCommerce business should have streamlined forward and reverse logistics to ensure success. With the spike in online orders, reverse logistics has become more prominent, which has made it difficult to manage operations and customer experience. Before choosing your ideal partner for shipping your logistics, here are some pointers that should be considered-<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><b>Complete Visibility of Orders:<\/b><span style=\"font-weight: 400;\"> Having complete visibility of the orders (for forward and reverse logistics) is the key to ensuring maximum customer satisfaction. With the ability to track orders in real-time, the store\/ warehouse managers can keep track of the orders while customers don\u2019t face any bad experience on order returns, which will ensure they will return to purchase from your store\/ site.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><b>Efficient fleet utilization:<\/b><span style=\"font-weight: 400;\"> While most businesses would like to ensure minimum returns on deliveries, they still can\u2019t be taken out of the equation as the reverse logistics market is set to grow at a CAGR of 12.4% from 2022 to 2028. Having your fleet designated to drivers with specific skill sets will ensure efficient fleet utilization for both- forward and reverse logistics.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><b>Ensure the best reach:<\/b><span style=\"font-weight: 400;\"> Setting up a geocode fencing (using pin-codes) will ensure your drivers are aware of which areas or regions to cover for deliveries and reverse logistics needs. This will also help drivers reach the location at the earliest possible thus improving the customer experience while resolving on-demand reverse logistics needs.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><b>Value-added services:<\/b><span style=\"font-weight: 400;\"> Finally, before signing off your reverse logistics provider, ensure they offer services like doorstep quality checks, instant refund, electronic proof of delivery, temperature-controlled shipping containers, etc.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>What are the 5 Rs of reverse logistics?<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Returns<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Reselling<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Repairs<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Repackaging<\/span><\/p>\n<p style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Recycling&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_4261\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-4261\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-4261\" src=\"https:\/\/loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics-cycle.png\" alt=\"Reverse Logistics Cycle\" width=\"800\" height=\"307\" srcset=\"https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics-cycle.png 800w, https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics-cycle-768x295.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-4261\" class=\"wp-caption-text\">Reverse Logistics Cycle<\/p><\/div>\n<h2><b>Make a foolproof plan for reverse logistics!<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">As the focus now turns toward a sustainable economy, Gartner Research suggests that 70% of businesses are planning to move towards a <\/span><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2020-02-26-gartner-survey-shows-70--of-supply-chain-leaders-plan\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">circular economy.<\/span><\/a><\/span><span style=\"font-weight: 400;\"> The circular economy allows the once disposed products to be repaired or recycled to have value again, reducing waste entering the landfill.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"attachment_4280\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><img aria-describedby=\"caption-attachment-4280\" decoding=\"async\" loading=\"lazy\" class=\"size-full wp-image-4280\" src=\"https:\/\/loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/circular-economy-1.png\" alt=\"Circular Economy- Reverse Logistics\" width=\"800\" height=\"796\" srcset=\"https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/circular-economy-1.png 800w, https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/circular-economy-1-768x764.png 768w, https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/circular-economy-1-150x150.png 150w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-4280\" class=\"wp-caption-text\">Circular Economy<\/p><\/div>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Reverse logistics can easily become a headache if not handled properly. To ensure efficient and profitable reverse logistics- planning, management and execution will hold the key. With LogiNext, you get the best last mile and reverse logistics software to help you automate the order return process, assigning drivers based on their skillsets and offering real-time order tracking. The delivery associate can scan the barcode and also collect customer feedback on why the delivery was returned which can help identify issues to avoid similar situations in the future.&nbsp;<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">With efficient fleet management software, on-demand returns can also be handled with ease. A complete collocation of your delivery and return reports can be customized as per company requirements. We can also merge with third-party logistics providers to offer you the best result for reverse logistics. LogiNext has helped over 200+ global enterprises to assist with logistics requirements for first mile delivery, last mile delivery, reverse logistics, and more.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<div style=\"text-align: center;\"><a style=\"background-color: #e0242b; padding: 14px 20px 14px 20px; min-width: 200px; border-radius: 3px; line-height: 18px!important; lethter-spacing: 0.125em; text-transform: uppercase; font-size: 12px; font-family: 'Open Sans',Arial,sans-serif; font-weight: 600; color: #ffffff; text-decoration: none; display: inline-block;\" href=\"https:\/\/loginextsolutions.com\/contact\" target=\"_blank\" rel=\"noopener\">Speak to a Reverse Logistics Expert<\/a><\/div>\n<p>&nbsp;<\/p>\n<p><script type=\"text\/javascript\"><br \/>\n    (function(c,l,a,r,i,t,y){<br \/>\n        c[a]=c[a]||function(){(c[a].q=c[a].q||[]).push(arguments)};<br \/>\n        t=l.createElement(r);t.async=1;t.src=\"https:\/\/www.clarity.ms\/tag\/\"+i;<br \/>\n        y=l.getElementsByTagName(r)[0];y.parentNode.insertBefore(t,y);<br \/>\n    })(window, document, \"clarity\", \"script\", \"brl39lsn4t\");<br \/>\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is Reverse Logistics? How to optimize reverse logistics to improve your revenue? LogiNext\u2019s study reveals that the average manufacturer spends between 5 and 20 percent of revenues on returns. &nbsp; Return rates were noted to be between 8% to 88%, with maximum returns observed in the clothing segment. &nbsp; 76% of first-time customers that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[695],"tags":[862,860,755,861,868,959,754],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Reverse Logistics &amp; How to Optimize It for Revenue?<\/title>\n<meta name=\"description\" content=\"Reverse logistics explained: Learn how to manage returns efficiently with dedicated modern logistics technology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Reverse Logistics &amp; How to Optimize It for Revenue?\" \/>\n<meta property=\"og:description\" content=\"Reverse logistics explained: Learn how to manage returns efficiently with dedicated modern logistics technology.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/\" \/>\n<meta property=\"og:site_name\" content=\"loginextsolutions.com\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/FieldServiceOptimization\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-08T08:50:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-15T12:33:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.loginextsolutions.com\/blog\/wp-content\/uploads\/2022\/07\/reverse-logistics.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"LogiNext Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"LogiNext Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/\",\"url\":\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/\",\"name\":\"What is Reverse Logistics & How to Optimize It for Revenue?\",\"isPartOf\":{\"@id\":\"https:\/\/www.loginextsolutions.com\/blog\/#website\"},\"datePublished\":\"2022-07-08T08:50:10+00:00\",\"dateModified\":\"2025-10-15T12:33:56+00:00\",\"author\":{\"@id\":\"https:\/\/www.loginextsolutions.com\/blog\/#\/schema\/person\/b953d81d5657c229c2768dcd8f637491\"},\"description\":\"Reverse logistics explained: Learn how to manage returns efficiently with dedicated modern logistics technology.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.loginextsolutions.com\/blog\/what-is-reverse-logistics-how-to-handle-returns-efficiently\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.loginextsolutions.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is Reverse Logistics? 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